Buenos Aires, May 2025 — For the second consecutive year, ES VICIS Foundation and the Swiss-Argentine Fundación Alimentaris have renewed their partnership to promote entrepreneurship in small rural towns through the programme My Business ROOTED in My Village.
The new edition of the programme, launched in May 2025, supports local entrepreneurs with training and mentoring to strengthen their business plans and enhance their digital marketing skills. The initiative seeks to foster businesses with strong local impact while unlocking the entrepreneurial talent within each community.
The agreement was signed in Buenos Aires by Cintia Jaime, Co-Founder and Executive Director of ES VICIS Foundation, and Karina Bentivoglio, Co-Founder and President of Fundación Alimentaris.
For Fundación Alimentaris, the partnership forms part of its Sustainable and Inclusive Value Chains programme, which aims to reinforce environmentally sustainable and socially inclusive businesses.
Both foundations reaffirm their shared goal of revitalising local economies and creating rooted, decent employment in rural areas. By promoting sustainability principles in local enterprises, the alliance contributes to the development of responsible and resilient business models that can strengthen Argentina’s rural communities.
