As part of its Welcome to My Village and I Start My Business in My Village programs, the ES VICIS Foundation provided specialized entrepreneurial development training to over 50 entrepreneurs from Maggiolo, Labordeboy, and Carmen, three small towns in southern Santa Fe. This initiative concluded with an award ceremony recognizing the best projects, supported by the Alimentaris-Argentina Foundation.
The program included training on business models, project development, and four one-on-one mentorship sessions with entrepreneurs whose businesses demonstrated exceptional scalability and community impact. The process culminated in a final project presentation, or ‘Pitch,’ as it’s commonly known in the entrepreneurial world. A panel of judges, comprising members from ES VICIS and Alimentaris-Argentina, evaluated the presentations.
Winners:
1st Place: Sabor Callejero
A family-run venture based in Carmen (population 2,000), Santa Fe. The Paulina family operates a food truck that offers fast, healthy meals at social and sports events within a 200 km radius. They collaborate closely with local suppliers, not only sourcing ingredients but also providing support and training to help them develop new products. Since its launch in 2018, the business has served over 12,700 customers at 208 events, generating family income while stimulating the local economy.
Instagram: sabor.callejero2018
2nd Place: Synkronic Labs
Founded by Natasha Dubrowsky, a young entrepreneur from Labordeboy (population 900), Synkronic Labs seeks to revolutionize education in Argentina through interactive video games that promote fast and engaging learning for children. Currently, Natasha is developing an educational video game featuring a protagonist with Attention Deficit Hyperactivity Disorder (ADHD), aiming to foster inclusion and adaptability in learning.
Instagram: @Synkronic.Labs
3rd Place: Evolution Fitness
Benjamin Spadoni and his girlfriend relocated from Rosario to Labordeboy a year ago to open a gym that has transformed the town’s lifestyle. Their initiative has inspired residents to adopt healthier, more active routines and has become a social hub, attracting individuals of all ages and socioeconomic backgrounds.
Instagram: @evolutionfitnesslb_
Other Pitch Participants:
La Roca (Maggiolo, population 2,000)
Juan Escudero, a long-time construction professional in Maggiolo, recently began producing and selling anti-humidity panels for walls and floors, providing a local and affordable solution to common regional moisture issues.
La Grange Hardware Store (Maggiolo)
Brian Savino’s venture aims to modernize access to hardware products through both a virtual and physical store, offering electronic payment options and an updated catalog for local institutions and businesses. Within three months of launching, the store now offers 300 products and has expanded sales to other towns and provinces.
Instagram: @lagrangeferreteria
Environmental Management Labordeboy (Labordeboy)
Yanina Campos and Paola Galván are committed to reducing, reusing, and recycling urban solid waste, fostering a cleaner and more sustainable environment in their community. In addition to operational tasks, they promote environmental awareness, with increasing local participation in waste separation efforts.
Instagram: @recicladolabordeboy